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As the pressure for environmental responsibility mounts, digital technologies have the power to transform your business, and in turn, protect the planet.

Websites get fancier and fancier but, to entertain the user, we often forget about the environment. According to the online carbon calculator Website Carbon, the average website produces 1.76g of CO2 for every page view; so a site with 100,000 page views per month emits 2,112kg of CO2 every year.

Thankfully, digital pollution and the carbon footprint of the IT industry are terms that are growing in use within digital teams and communities responsible for designing and building digital solutions.

This talk aims to look at how to reduce your website’s impact and improve your users' experience, whilst designing and building with sustainability in mind.