New York

October 15–17, 2025

Berlin

November 3–4, 2025

Technical direction

Technical direction

Making better technical and architectural decisions

  • In partnership with Harness

    Escaping your DIY Feature Flags

    Feature flags, how difficult can it be? But now it’s day two, and suddenly you’re in the feature flag business.

How to build an effective technical strategy

Building a tech strategy requires a lot of moving parts. Learn about what routes to take and whether decisions should be top-down.

On our Technical Direction playlist

Modernizing legacy systems: A technical strategy for evolving monoliths into modern architectures at HelloFresh

Gain insights into transforming legacy systems into scalable architectures, with practical strategies for balancing stability, managing technical debt, and enabling growth opportunities at HelloFresh.

Jonathan Maltz

Technical Vision vs. Technical Strategy: The difference and why it matters

Jonathan Maltz digs into the nuts and bolts of setting a successful technical strategy. Startin by talking about the difference between technical vision and technical strategy.

In partnership with Apollo

How to implement platform engineering at scale

In this webinar, we’ll hear from enterprise engineering leaders who’ve overcome cultural barriers and team silos, and successfully adopted platform engineering practices in their orgs.

Jon Thornton

Good technical debt

Jon Thornton discusses how this framework was used to rapidly build and ship Squarespace’s Email Campaigns product in less than 15 months. Along the way, you’ll get several practical guidelines for how tech debt can supercharge your technical investments.

Creating, defining, and refining an effective tech strategy

Having a defined tech strategy creates alignment and keeps everyone on the same page. So how can you ensure yours is most effective? Panelists Anna Shipman, Randy Shoup, Papanii Nene Okai, Nimisha Asthagiri and Anand Mariappan share their tips.

The festival of engineering leadership

London • June 16 & 17, 2025

More about Technical Direction

Top Technical Direction videos

  • Thayse

    From monolith to micro: How to break apart a front-end application

    Thayse Onofrio goes through the steps to split a front-end application. We’ll discuss techniques to disintegrate the code and how to do that safely without impacting the production environment.

  • Sanghamitra Goswami

    Expedition to the LLM and AI frontier

    Sanghamitra Goswami talks about how, in the wake of the ChatGPT craze, the whole world is joining hands to experience this recent AI innovation.

  • Evan

    Behind the scenes scaling ChatGPT

    Evan Morikawa gives you a behind the scenes look at how we scaled ChatGPT and the OpenAI APIs. A story about staying nimble enough to release new capabilities and to respond quickly to a rapidly changing industry.

  • Running large scale migrations continuously

    Running large scale migrations continuously

    Suhail Patel goes over strategies and principles to make large scale migrations less daunting, both from a technical and organisational point of view.

  • Cloud infrastructure architecture for Nubank’s global expansion

    Cloud infrastructure architecture for Nubank’s global expansion

    Lais Oliveira discusses Nubank, one of the world’s largest digital financial services platforms, serving over 70 million customers across Brazil, Mexico and Colombia. Our products and systems weren’t built to be multi-country. Rapid growth and scaling challenges drove rethinking cloud infrastructure and building a technical strategy.

  • Delivering a Digital First BBC - An Architects Perspective

    Delivering a digital first BBC – an architects perspective

    Hannes Ricklefs shares why realising big visions and missions is an exciting yet daunting task. Having worked at the intersection between Product, Delivery, Architecture and Engineering, this talk will explore what is key to continuously evolve the stack, the org, and ways of working.

  • Homebrew’s Great Migration: Moving to GitHub Packages with Zero Downtime

    Homebrew’s great migration: Moving to GitHub packages with zero downtime

    Mike McQuaid discusses the following: the key factors we evaluated to decide between the options available, how compromises were made within and between Homebrew and GitHub (my employer), what techniques we used to implement the migration by the hard deadline with zero downtime, and how to use “soft power” to affect change in your organisation without “hard power” to decide what any individual works on.

  • The journey of a byline

    The journey of a byline

    Alice Bartlett explores the journey our content takes through the many, many applications in our microservices architecture.