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Strategies for inclusive product design

Annie Jean-Baptiste in conversation

Moderated by Suzan Bond

Speakers: Annie Jean-Baptiste

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April 22, 2021

How to infuse your product with inclusive design.

Establishing diverse and inclusive organizations is an economic imperative for every industry. Any business that isn’t reaching a diverse market is missing out on enormous revenue potential and the opportunity to build products that suit its users’ core needs.

In this session, Annie Jean-Baptiste outlines the core tenets of product inclusion; explaining what those practices look like in industries beyond tech with fascinating case studies. Annie will discuss key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability.

Key takeaways

  • How to build inclusion into your product strategy – from design to implementation
  • The questions you should ask of every product to ensure its up to standard
  • Practical case studies of what has worked and what hasn’t from a range of industries