Establishing diverse and inclusive organizations is an economic imperative for every industry. Any business that isn't reaching a diverse market is missing out on enormous revenue potential and the opportunity to build products that suit its users' core needs.

In this session, Annie Jean-Baptiste outlines the core tenets of product inclusion; explaining what those practices look like in industries beyond tech with fascinating case studies. Annie will discuss key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability.

Key takeaways

• How to build inclusion into your product strategy - from design to implementation
• The questions you should ask of every product to ensure its up to standard
• Practical case studies of what has worked and what hasn’t from a range of industries