Berlin

November 4 & 5, 2024

New York

September 4 & 5, 2024

From hurdles to highways: Crafting a collaborative experimentation ecosystem at GetYourGuide

Discover how GetYourGuide transformed its experimentation platform, navigating challenges to build a streamlined, collaborative, and innovative ecosystem for efficient testing and creativity.

Speakers: Eugene Klyuchnikov

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November 13, 2024

Come with us on a journey of change as we transform our experimentation platform at GetYourGuide.

At first, it was complicated and hard to understand, even though we were running 50 experiments at any given time. But with a team effort, we made it better by breaking it down into smaller parts and improving them bit by bit. In this talk, I’ll share how we did it, from fixing what wasn’t working to making it easier for everyone to join in and be creative. We’ll talk about the challenges we faced and how we made experimenting faster and better for everyone. Our story, full of new ideas and interesting twists, will inspire you to think differently about how we do things. Come along as we show you how we turned confusion into clarity and made experimenting together a lot more fun.