Jamie has worked in digital marketing for over 20 years and has experience in EMEA and APAC on the client, agency and vendor-side. He has worked for Adobe since 2006, helping clients transform their businesses through customer experience management technologies, including optimisation, personalisation and behavioural targeting.
In his current role, Jamie is Director of Product Marketing for the Adobe Digital Experience business in EMEA. His areas of focus include platforms, personalisation, AI and the role of technology in delivering superior customer experiences.
The business case for headless CMS - a quick guide for developers
Headless CMS is a major upgrade for organizations looking to streamline their content delivery, but building a business case that suits all stakeholders is no mean feat.